Accommodation for Business Travel – How to Attract Professional Travellers?
Learn how to attract professional travellers to your accommodation. Optimize location and services for business travel with smart access solutions. Discover more!
Business travel is a very hot sector on Airbnb. Being part of the list of accommodations for business travel can be an interesting source of income for your business. In today's post, we tell you how you can attract business or professional travellers to your accommodation. We also tell you in which cases it is advisable to do so.
Location is important
If you want to position your Airbnb as one of the accommodations for professional business travel, the convenience of your accommodation is key. A professional traveller is interested in being able to walk to the conference room or client's office in 10 minutes. Especially because they need to be there at 8 in the morning and arrived late last night. For this customer profile, remember that the last thing they want to do after landing in a new city is spend time on long commutes to the office. For example, if your accommodation is in a residential neighbourhood or in the countryside – and the nearest city is an hour and a half's drive away – perhaps you should focus on another type of traveller. Certainly not a professional one. On the other hand, if your Airbnb is in the city centre, near the business district, you are well positioned to succeed with your business travel accommodation.
Relevant services in accommodations for business travel
While the location of your tourist apartment is the most important factor for the success of your business travel accommodation, it is not the only one. You must consider how you communicate your space. These clients prefer to use tourist accommodations instead of hotels for the privacy they offer. However, you must help them reduce the stress and work that a business trip produces. You can take a look at what Airbnb itself says about the requirements for business travel accommodations. Among other things, your apartment must have:
- Basic items (toilet paper, soap, towels, sheets and pillows)
- Self check-in (a key safe, keypad lock, smart lock or picking up the key at reception or concierge)
- Wifi
- TV
- Iron
- Hairdryer
- Hangers
- Shampoo
- Laptop-friendly workspace
- Carbon monoxide detector
- Smoke detector
The lack of any of these items will cause stress for your client. As well as a poor final rating.
Set an appropriate price
Clients of accommodations for business travel value these amenities. Not only the location or the availability of the items we have described before. And... all value has its price. Here are some posts on revenue management for tourist apartments:
- How to price your Airbnb
- Pricing strategies for tourist apartments
- Pricing errors on Airbnb
- How to price during special events
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