How to write a holiday home description to attract clients: 5 tips

Did you know that often, poor ratings for holiday homes are due to clients not finding what they expected? This is much more common than it might seem, and it happens especially when we focus on showcasing the property only through photos. Therefore, the description of a house is also fundamental when it comes to attracting clients and ensuring their satisfaction.

Tips for describing a holiday home

How do I describe a house I'm renting? If this is the question on your mind, don't worry, we're going to give you some useful tips to achieve the best results.

Title and short description

When it comes to how to describe a house, there's one thing you must keep in mind: you only have a few seconds to capture the attention of a potential client. This means your initial text must be attractive enough to convince them to keep reading.It's recommended to start with an appealing title and then a brief description of the property's basic features. For example:We use as a title: “Tourist apartment with incredible views of The Alhambra”. And then the brief description: “Newly renovated two-bedroom apartment, fully equipped for short or long stays, located in the heart of Granada in a building with parking”.

Focus on the different spaces of the house

If you follow our advice on how to write a good description for a holiday home, after the title and description, you will have captured the interest of the potential client. Now is the time to convince them that they absolutely must choose your property.To do this, we will take a tour through each of the rooms, highlighting their best features. What we are looking for is to emphasize what can differentiate us from our competition.Think about your target audience's profile, and you'll know what might interest them most. Also, keep in mind that reviews left by previous tenants can be very helpful in understanding the most outstanding elements. Let's look at an example:“Enjoy the experience of starting your stay in Granada by having a delicious coffee in the living room of this apartment while the sun streams through its large windows and The Alhambra stands out in the background, as beautiful and majestic as centuries ago”.

Include photos of each room

It's not just about describing a house, but also showing the potential client that what we are telling them is true. For this, we will include different photos that are high quality but also realistic.There is nothing worse than a traveler seeing something in a photo and then, upon arriving at the apartment, finding that it isn't there. If you've taken a photo of the kitchen with a capsule coffee machine in it, make sure it's not just there for the picture.

Use simple and honest language

With the description, we are trying to “sell” our tourist property, and that involves using a little imagination, but without exaggerating or being bombastic. Simple descriptions that align with reality work much better.By dedicating a little time to the description of a house, we can make it much more attractive to potential tenants. Give it a try, and you'll see your bookings increase quickly.Additionally, if you want to save time and money with key handovers, you can take a look at the Raixer smart lock.‍

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